University of Salford Men's Basketball
In 2022 Salford Men's Basketball began assembling a team of creatives to help produce social media content. Having originally taken on the role of videographer, I became the content coordinator for the side.
Over the following two years, I would create all social media content, liaise with broadcast partners, and produce video packages for those live broadcasts.
In that time we changed the perception of the team with personality-driven content which resulted in a maximum capacity attendance at the team's first varsity victory in five years.